中央广播电视大学2004-2005学年度第一学期"开放本科"期末考试
英语(经)专业 经贸英语(下)(2) 试题
注意事项
一、将你的准考证号、学生证号、姓名及分校(工作站)名称填写在答题纸的规定栏内。考试结束后，把试卷和答题纸放在桌上。试卷和答题纸均不得带出考场。
二、仔细阅读题目的说明，并按题目要求答题。答案一定要写在答题纸指定的位置上，写在试卷上的答案无效。
三、用蓝、黑圆珠笔或钢笔答题，使用铅笔答题无效。
Part One Reading (10 points)
Reading( 10 points)
They entered business school at the end of the economic boom. By the time theygraduated, only half of the students had job offers in May. "It's a real bad luck situation,being in the wrong place at the wrong time," says John Cartwrighl, 35, who graduated fromthe Robert H. Smith School of Business at the University of Maryland. With an MBA inhand, the former journalist and computer engineer figured he~ d be a triple threat in thee commerce business. But no offers were forthcoming. "I thought I could double my salaryby going for an MBA," says Cartwright, who is now considering taking a temporary job inEastern Europe until the economy bounces back. In fact, by March, half of the students saidthey hadn't landed jobs and a third weren't very confident they would find the right one.Still, most see the rotten job market as a passing phenomenon. "We aren't talkingabout 1929," says Ryan Pearson, a 2S-year old graduate of Vanderbih University ~s OwenGraduate School of Management. "It's not anything that will take World War II to get usout of. "Pearson echoes the belief of most of his fellow graduates that an MBA has enduringvalue. A former bank loan officer, he assumed that the degree would vault him a few rungsup the corporate ladder. In the current economic climate, getting to the ladder has provedthe bigger challenge. While he doesn't have his dream marketing job yet, he says that oncehe does (and he is sure he will have one soon) ,the skills and the credentials "will help meclimb faster. Who is better qualified than we are?"
"My optimism comes from two things," says Kristin Greene, a 30 year-old graduate of the Wharton School at the University of Pennsylvania. "I"ve always landed on nay feet, and 1 don~t believe it won't happen again. And Wharton has been remarkable." Greene, who was still job hunting after graduating in May, says business school gave her skills that she hadn't developed during her five years as a management consultant in New York and Tokyo."It taught me the importance of teamwork," she says.
The graduating students remain confidenl thai it will also ensure a measure of success.More than half of them expect to have made their first million dollars before hitting age 40.Another 21 percent think it will take only until they're 45. Indeed, the typical MBA expects to be earning more than $ 300,000 annually 10 years after graduation, our survey found. Slightly more than half expect to make $ i million a year at some point.Mark the following statements True or False according to the information provided in the text.
1. John Cartwright used to be a journalist.
2. They entered business school at a right time.
3. Since the job market is so rotten, even a MBA has no value.
4. More than half o~ the graduating students expect to have made their first millioix dollars by age 40. 5. The typical MBA expects to earn more than $ 300,000 in 10 years.
Part Two Short-Answer Questions and Chinese-English Translation (30 points)
Answer the following questions based on what you have learned from the textbook. You should use complete sentences. (20 points)
1. Name three ways to close a memo or e-mail message.
2. List four steps in the indirect pattern for persuasive message.
3. What are the three causes of legal difficulties that you should be alert to when delivering a bad-news message?
. Translate the following sentences into English. Please write your translation on the AnswerSheet. (10 points)
1．我觉得我们应该认真地考虑把一部分钱投资在古董和绘画上。
2，我建议资金在两个领域平均分配。
3．我们在市场上的优势受到这种新产品的严重威胁。
4．公司决策者们正在权衡向新产业投资可能存在的利害得失。
5．通过这种新一代电脑软件的开发，公司正在进入一个全新的发展阶段。
Part Three Writing (60 points)
][. There is only one fault in each of the following sentences, either in grammar, in punctuation, in spelling or in word use. Correct it and transfer it to the Answer Sheet (6 points)
1. As your company is undergone considerable downsizing and budget cuts, you know that no money is available for holiday entertaining.
2. I{ nonemployees are to participate, I' m afraid that employee interaction would be limited.
3. Their uniqueness, high profit margins, low overhead, and emphasis on customer service have helped the chain to expand so quickly.
4. The new gift shop offers hundreds of favorite toys, gifts for kids, personal electronic, gadgets, and computer and video games.
5. The Human Resources Manager wants to arrange a two day team building event.
6. As you suggested that 1 consulted other members of the council regarding an honorarium for the speakers.
1I. Revise each of the following sentences according to the requirement given in the brackets. Please write your revised version on the Answer Sheet. (14 points)
1. Answer these questions before March 23, therefore we can make a final decision. (to make it courteous)
2. We are sorry for any delay we may have caused. (to make it more sincere)
3. We cannot send your order until April 1. (to make it positive)
4. We wish to let you know that we fully appreciate the confidence you have reposed in our product, which as you are aware is well recognized for its good quality. (to improve the conciseness)
5. Unless both of our two sides interface within the same planning framework at an identical point in time, the project will be rendered inoperative. (to improve clarity)
5. The proposal should allow either for an increase in prices or recommended a way to cut costs. (to improve parallelism)
7. Pursuant to our agreement, attached please find our check in the amount of $ 500. (to improve the conciseness)
[]]. Revise the following letter. And the formatting of the letter is to be scored. (20 points)
Our insurance rates will be increased soon if we don't install security devices on ourcomputer equipment. We considered some local suppliers, but none had exactly what wewanted.
We need a device that can be used to secure separate computer components at aworkstation including a computer, keyboard, and monitor. We currently own 18 computers,keyboards and monitor, along with six printers.
We wonder if professionals are needed to install your security devices. We~ re alsointerested in whether the devices can be easily removed when we need to move equipmentaround. We are, of course, very interested in prices and quantity discounts, if you offerthem.
Thank you for your attention to this matter.
IV. Writing (20 points)
The Situation:
Assume that you are Megan Phillips, public relations assistant for a grassroots environmental organization, Earth First, 5314 River Road, Evergreen, CO 80439. You are responsible for printing 250 flyers for an upcoming Earth First rally, but the ink cartridges for your two Stellar printers aren't working properly. Although the cartridges are clearly full, no ink is dispensed. When you tried to return the faulty cartridges to your local office supply store, The Office Center, the store refused to take them because you had purchased the cartridges more than 30 day ago.
On the advice of the store manager, you purchase two new cartridges that enable you to print your flyers on time. However, you are frustrated about spending Earth First's funds on faulty equipment. The store manager said that many customers recently had returned Stellar ink cartridges. You hope Stellar isn't losing commitment to quality. After all, you are particularly fond of Stellar ink cartridges, since they are the only cartridge on the market that use environmental safe soy based ink. Decide what will resolve your complaint: a cash refund of $126.50, replacement cartridges, or some other action. Send a claim letter, the cartridge, and a copy of your receipt to Stellar Printer, 908 East State, New York, NY 10001.
试卷代号：1053
中央广播电视大学2004-2005学年度第一学期"开放本科"期末考试
英语(经)专业 经贸英语(下)(2) 试题
试题答案及评分标准
ARswer Key and Marking Guide
PartORe Reading(10 pOints)
Readin9(10 points)
●TwopOintsfOreachnem．
1．T 2．F 3．F 4．T 5．F
PartTW0 Sh0F ARsweFQReS¨ORS and TtarslatioR(30 points)
I． ARswer the fOUOwing quesUOhS based on what you have leRFRed from the textbook． YoR
shOBld usecomPletesenteRoes．(20 pOints)
●TwopOints foreach"em．
1．(1)action infOrHlatton，dares，and deadlines；
(2)a suHlHlary Of the memo；
(3)a clOSlng thoHght．
2．(1)analyzlnS the purpose；
(2)adap"ng tO the audience；
(3)c011ectlng informatlon；
(4)orZantzlnZ the nlessaSc．
3．(1)abusive 1anguage；
(2)careless 1anguage；
(3)the"good-guy syndrome"．
● Translate the following sentences into English by referring to the words or phrases
provided. Please write your translation on the Answer Sheet. (10 points)
● Two points for each sentence.
1. I think we should seriously consider investing some of the money in antiques and
paintings.
2. I'd like to suggest that the money be equally allocated between these two areas.
3. Our dominance of the market is seriously threatened by this new product.
4. The policy makers of the company are weighing up the potential benefits and
disadvantages of investing in new industries.
5. The company is moving into a new phase of development with this new range of computer
software.
Part Three Writing (60 points)
I. There is only one fault in each of the following sentences, either in grammar, in
punctuation, in spelling or in word use. Correct it and transfer it to the Answer Sheet. (6
points)
0 One point for each item.
1. is undergone 改为 has undergone
2. are to 改为 were to
3. to expand 改为 expand
4. electronic 改为 electronics
5. two day 改为 two-day
6. that 改为 ,
II. Revise each of the following sentences according to the requirement given in the brackets.
(14 points)
● Two points for each sentence.
1. Please answer these questions before March 23, when we must make a final decision.
2. 1 understand the frustration our de[ay has caused you.
3. We can send your order April 1.
4. We appreciate your confidence in our product.
5. Unless we coordinate our efforts, the proieet will fail.
6. The proposal should allow for either an increase in prices or a way to cut costs.
7. As we agreed, attached is a check of $ 500.
m. Revise the following letter. And the formatting of the letter is to be scored. (20 points)
● Four points for the format of the letter.
● Two points for a concise beginning which states the purpose.
● Six points for highlighting three main points for readability.
● Two points for a good closing which summarizes and looks forward to next action.
● Six points for the fluency and accuracy of the language. (including one point for three spelling mistakes, one point for two grammar mistakes)
Sample (for references only):
February 3,2002
Ms, Sue lvorson, Customer Service
Micro Supplies and Software
P. O. Box 800
Fort Atkinson, WI 53538
Dear Ms. lvorson,
Please provide information and recommendations regarding security equipment to prevent the theft of office computers, keyboards, monitors and printers.
Our office now has 18 computer workstations and 6 printers that we must secure to desks and counters. Answers to the following questions will help us select the best devices for our computers.
1. What device would you recommend that can secure a workstation consisting of a computer, monitor, and keyboard?
2. What expertise and equipment are required to install and remove the security device?
3. How much is each device? Do you offer quantity discounts, and if so, how much?
Your response before February 15 will help us meet an April 1 deadline from our insurance company for locking down this equipment.
Sincerely,
Melanie Marshall
Office Manager
IV. Writing (20 points)
● 6 points for the formatting of the letter, including letterhead (sometimes the writer's address at the right top corner) (1%), dateline( 1%), inside address ( 1%), salutation (1%) (such as Dear Sir or Mrs. ), complimentary close (1%) (such as yours, sincerely yours, ete), signature (1%) etc.
● 8 points for the four parts, that is, 2 points for buffering the opening and showing your appreciation, 2 points for presenting the reasons, 2 points for cushioning the bad news, and 2 points for closing pleasantly with alternatives and a forward look.
● 6 points for the fluency and accuracy of the language. (one point for three spelling mistakes, one point for two grammar errors)
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